Cannes Lions
12SNAP GERMANY, Munich / COCA-COLA / 2006
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Description
Jump off the stage to perform the longest stage dive ever! But beware! Some hands will push you further while others may stop you. Throughout the whole game the Coca-Cola branding is integrated smoothly: From starting with having a Coke to do a great jump to banners in the whole stage area and branded menu graphics. In short: Stage Diver was created to make youngsters thirsty for Coca-Cola. The mobile game was launched in line with the Coke Summer Music Festival Promotion in 2005. The message: Take 5 minutes, have a coke and become a rockstar yourself!
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