Cannes Lions

SOLERO ICE CREAM

NEW PARTNERS FILM PRODUCTIONS , Milan / SAGIT / 2005

Film

Overview

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Overview

Description

A guy parks his car in a no parking zone. As he bites into his Solero Red Fruits a huge strawberry falls down from the sky and lands on the police car. This saves him from receiving the fine. The commercial ironically implies that fruit is good for you!

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