For Teachers, We need them to think that we’re here to make teaching of space sciences easy, and to spread the word to children before the end of term, and inspire them to start thinking about ways to experiment in space.

We’d like students to get excited about the chance to learn about Space science and to start plotting about what kind fo experiments that could put on the ISS.

We also want to demonstrate the power of technology as a force for good - inspiring a whole new generation of scientists and strengthening Government relations. Supported and sponsored globally.

We wanted to inspire an interest in space among the teenage target audience. A global multi lingual image that require little explanation to capture the imagination. To inspire the curiosity of space we used the two strongest props we could get our hands on. The first being a space helmet actually used on a Soyuz space mission to the ISS together with a school bag of a student interested in science. We distilled the overall project into a single poster.

The poster helped drive interest and traffic to the YouTube channel website gaining 154,000 subscribers and 31 million video views. The poster inspired the concept for the competition launch teaser video which gained over 13 million views. Inspiring 2000 amazing and creative video entries.