After being the subject of numerous interviews as an autism advocate, Carly stated that she wanted to do the interviewing for a change, and show the world that she could be the world’s first non-verbal talk show host.

She aptly named her show Speechless with Carly Fleischmann to reflect the viewer’s reaction - as much as her own condition.

Despite the unique approach to branding for this project we still needed the opening credits to feel like a real talk show that people would want to watch like any other interview based tv/web program. By picking a vibrant colour palette, and animating Carly’s thumb prints, finger gestures, and key strokes, we were able to give the show’s opening credits a fun and lively feeling.

With only $500 invested in media, Episode 1 earned over 3.5 million views in its first two weeks.

This earned Carly’s YouTube channel +200,000 new subscribers.

Coverage by mainstream broadcasters included: FOX, ABC, NBC, CBS, CNN, CBC, CTV, the BBC and press such as Time Magazine, Fast Company, Glamour Magazine, People, Elle, Huffington Post, The Mirror UK, and pop culture blogs Mashable, Stimulant, Buzzfeed, Upworthy and was featured on Ellen Degeneres’ EllenTube and on the popular YouTube series YouTubers React.