Spikes Asia
THE EDITORS, Sydney / STEINLAGER / 2019
Overview
Entries
Credits
Execution
The campaign is an energetic and colourful 120-second display of all things Japanese. Featuring an arrangement of contemporary and traditional sounds from Karaoke, J-Pop, and Electropop to the traditional instruments of Shamisen and Taiko drums, the track is fresh and modern but still undeniably recognisable as the Kiwi hit. The remake was composed and produced by Kiwi, Cam Ballantyne of Beatworms.
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