Since airing, this spot has resulted in notable increases in both website traffic and phone calls to the Ameritrade Call Center. Awareness of the Apex programme also increased. In a tough competitive environment and unsteady market, the promotion was able to get good results for Ameritrade.- The commercial was able to get over 2000 responses through phone calls and web hits.- TD Ameritrade Holding Corp. raised its second-quarter profit forecast as aresult of stronger-than-expected trading volume.