Cannes Lions
Y&R FRANCE, Paris / SURFRIDER FOUNDATION / 2008
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We're standing on the beach. An old, faded dish glove washes up onto the shore. The wind blows and the glove comes alive with tiny movements. As the wind begins to pick up, the glove struggles to stand up. The fingers reach out for its opposite end. This proves difficult and the old glove has to fight hard to succed. Finally, it manages to stand up for several moments, but it's too difficult and the glove gives up.
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