SURGEON TRYOUTS disrupted the inherited practices of how surgeons are hired in Japan. 

We had to meet the need to test entrant eyes, hands, nerves and souls.

These 3 tests were prepared to test these talents of entrants. 

-Fold a 5mm origami crane.

-Reassemble an insect.

-Create sushi from a single grain of rice.

Those with the faculties to overcome these tests inherit the confidence

and resolve to become the people who will shoulder the future of medical care in Japan. 

_We distributed posters to all medical universities (and medical departments of other universities) in Japan.

We built a dedicated website in the hospital and announced the 3 tests.

People could apply via the website.

_We carried out the tryouts at the TOKYO BIG SITE venue and our hospital.

Med students took part in 3 separate tests, 15 minutes per test.

Test 1

We prepared minute origami sheets (1/100 of usual size)

The challenge was to see how many 5mm origami cranes could be folded.

Test 2

The head,thorax,abdomen,wings and feet of an insect were prepared.

The challenge was to reassemble the insect to what it originally looked like.

Test 3

12 kinds of raw fish, rice and nori seaweed was prepared.

The challenge was to create sushi at 1/400 of usual size.

_These tryouts were filmed and made into a documentary/web movie, that was uploaded to the website.

SURGEON TRYOUTS brought about reactions from not only med students but also the nation.

As a result, SURGEON TRYOUTS has changed the status quo of health industry.

- Recruiting website traffic shows over 300% increase

- Over 400 counts of media exposure

- Social engagement up by 1845%

- 52+ million media impression

- This tryouts has earned media value of $ 3million

- Number of applicants increased 194%

- Climbed 61 places in 'Desirable place of work' ranking.

- Engagement with med students up to 151%

- 31 new doctors were employed

- Became part of University class curriculum

- Led to a change in the law