Cannes Lions

TAILOR MADE

ALMAPBBDO, Sao Paulo / MAN LATIN AMERICA / 2013

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MAN Latin America offers Volkswagen's line of trucks. Customized for the client’s business needs, the complete line offers solutions in transport for the city as well as the countryside.

Taking advantage of the fact that Volkswagen’s trucks are tailor-made, we created an iPad ad tailor-made as well. Depending on its size on the screen, it displays a different kind of truck.

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