Cannes Lions

Teddy

SCOUTS HONOUR, Toronto / WALMART / 2019

Film
1 of 0 items

Overview

Entries

Credits

Overview

Execution

"Teddy" is a heartwarming story that creates an emotional connection with Walmart shoppers. The spot follows a teddy bear who is left on the shelf at closing time, while many of its fellow toys have been taken home. It spends the night exploring the toy section, and checking out Walmart’s selection of books, tech and grocery products. The bear finds its way back to the re-stocked shelf in time for the store to open, where it is found by a dad and taken home, given as a gift to young girl.

Similar Campaigns

12 items

AI Empowers Bravo Superfans to  Shop the Moment on Below Deck Mediterranean

NBCUNIVERSAL, New york

AI Empowers Bravo Superfans to Shop the Moment on Below Deck Mediterranean

2024, WALMART

(opens in a new tab)