Cannes Lions

TELECOMMUNICATIONS

UNCLE GREY OSLO, Oslo / TELENOR / 2010

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Overview

Description

In Norway all mobile operators use the same two networks and the two largest and most expensive mobile operators have a marked share off nearly 75 %. To remind the Norwegain public of these two well known facts, our idea was to dramatise a typical product you should not buy cheap and send it off with:Cheap isn’t always good, but a calling minute is a calling minute. Buy them for less at talkmore.no.

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