Bayan Business is the business divison of Bayan Telecoms. It specializes in telecom solutions for small and medium sized businesses in the Philippines.So the strategy for this campaign was to encourage even relatively small businesses to think big.In this TV spot we follow the journey of a small boy who finds just 20 pesos on the street, and instead of just spending it on an ice cream he thinks big and turns it into a brand new bike.The message: ‘You are never to small to think big’