Baptiste, a nature fan and dog lover, walks 8 months across France with his husky Glayna. His challenge: to test the Seresto® collar, effective for up to 8 months against fleas and ticks, through all conditions whatever the weather. A test on a grand scale. Beyond the challenge, "The 8 month walk" is a unique adventure between a dog and his owner, full of discoveries and encounters, inside the wildest regions of France. A series in 8 episodes that reminds you that every walk can be extraordinary from the moment your dog is well protected.

For 8 months, Baptiste & his dog Glayna have been traveling 3000 kilometers across France, through all conditions whatever the weather, in order to test Seresto® collar. A unique adventure full of discovery and encounters, made up of 8 episodes and broadcast on YouTube and Bayer Animal Health Facebook page “Mon Animal et Moi”. Extra contents were made available to the audience on the website below, such as exclusive images of the adventure or maps and guides.

https://www.mon-animal-et-moi.fr/8-mois-en-balade/

At the end, “The 8 month walk” generated nearly 8 months of content with unreleased pictures and episodes, live videos, walking tips, etc. The series has been viewed about 19 million times, with an engagement of nearly 4%: 420 000 likes, 26 000 positive comments, 45 000 shares. An extraordinary result for the pest control market in France. But above all, after 8 months walking through France, the collar showed its effectiveness. Veterinarian Alexis Blaizot certified that Glayna had no fleas or ticks at the start of the adventure, and none at the end.