Cannes Lions

The Amazon 2020 Holiday Campaign

ONESAL, Tokyo / AMAZON / 2021

Film
Demo Film

Overview

Entries

Credits

Overview

Execution

We explored different languages from abstract and expressive to minimalistic, mixing of hand-drawn and cg animation, three elements were chosen: the conveyor belt, the boxes, and being the audience Japanese, "the kawaii factor"

Similar Campaigns

12 items

'Tache

ANONYMOUS CONTENT, Culver city

'Tache

2023, AMAZON

(opens in a new tab)