Cannes Lions

The Amazon 2020 Holiday Campaign

ONESAL, Tokyo / AMAZON / 2021

Film
Demo Film
1 of 0 items

Overview

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Credits

Overview

Execution

We explored different languages from abstract and expressive to minimalistic, mixing of hand-drawn and cg animation, three elements were chosen: the conveyor belt, the boxes, and being the audience Japanese, "the kawaii factor"

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12 items

Shortlisted Cannes Lions
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