Cannes Lions
ONESAL, Tokyo / AMAZON / 2021
Overview
Entries
Credits
Execution
We developed an abstract representation of the Amazon fulfillment center where we could add humanity to the amazon boxes and bring them to life through the use of CG/ The aim was o create a series of short stories and key visuals of amazon boxes living in a super cute, tactile micro world. Each film tells a story of the Amazon boxes in only a few shots, surrounded by different products relevant to the promo throughout the conveyor belt, making all of them co-exist in this fantastic world.
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