Cannes Lions

The closer the danger, the stronger the alert.

MOMA PROPAGANDA, Sao Paulo / KIA MOTORS / 2016

1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

The sensor beeping gets louder as you get closer to an object, in order to alert you of the danger. So We have used some examples to show the public the danger getting bigger if they don't pay attention and keep moving back.

Similar Campaigns

12 items

MULLENLOWE BRINDFORS, Stockholm

See the warmth in all living

2017, BMW

(opens in a new tab)

SAATCHI & SAATCHI, Dubai

CRASH TEXT

2015, KIA MOTORS

(opens in a new tab)

INNOCEAN WORLDWIDE, Seoul

KIA 'LIKE' CAMPAIGN

2013, KIA MOTORS

(opens in a new tab)

DAVID&GOLIATH, Los angeles

BRINGING DOWN THE HOUSE

2013, KIA MOTORS

(opens in a new tab)

PUBLICIS SINGAPORE

BMW

2011, BMW

(opens in a new tab)

Shortlisted Cannes Lions

DDB ESPAÑA , Barcelona

VW GOLF

2010, VAESA

(opens in a new tab)

BERNTZON BYLUND, Stockholm

VENGA

2010, KIA MOTORS

(opens in a new tab)

DAVIDANDGOLIATH, Los angeles

KIA SORENTO

2010, KIA MOTORS

(opens in a new tab)

IMPACT/BBDO, Jeddah

ENGINE OIL

2006, FUCHS

(opens in a new tab)

JWT ADVENTURE CO., Seoul

OPIRUS

2004, KIA MOTORS

(opens in a new tab)

DDB, Sydney

GOLF CHAMPIONSHIP SPONSORSHIP

2004, VOLKSWAGEN

(opens in a new tab)

DM9DDB, Sao paulo

NXR 125 AND 150 BROS

2003, HONDA

(opens in a new tab)