Cannes Lions

The Disruption of Beauty "Sweat Fight"

TBWA GROUP GERMANY, Dusseldorf / HENKEL / 2016

Film

Overview

Entries

Credits

Overview

Description

Our film is about a funny guy who starts his day right and masters any challenge. Why? Because he uses the right deodorant which protects him 48 hours against sweat and body odor. Knowing that he is full of self-confidence and even beats the good-looking guys in the end who are used to get the girls. But not in this certain case. Our message: with the right attitude anybody can be a winner.

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12 items

1 Dubai Lynx Award
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