Cannes Lions
REPÚBLIKA INDEPENDIENTE, San jose / HYUNDAI / 2019
Overview
Entries
Credits
Idea
Challenge:
To use music to demonstrate on a radio commercial what happens when someone uses fake replacement parts for their Hyundai.
Execution
Execution:
To create “The Fail Symphonies‘‘ it was necessary to rewrite the music sheet for the soundtrack of the movie “Rocky‘‘, in a way that it would be completely out of tune. A drummer, a guitarist, bass guitarist, saxophonist, and a trumpeter had to go through the torturous process of playing a musical instrument in the worst possible way.
Similar Campaigns
12 items