Cannes Lions

THE FAMILY MEETING

SIX, Tokyo / TAMA HOME CO. / 2015

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A FATHER, MOTHER, AND THEIR DAUGHTER GATHER AT THEIR DINING TABLE TO START A FAMILY MEETING.

THEIR AGENDA IS WHETHER OR NOT TO HAVE ONE MORE BABY. THE FATHER PRESENTS HIS OPTIMISTIC VIEWS, SAYING THAT HE WANTS A SECOND CHILD, BUT THE MOTHER, MORE DOWN-TO-EARTH, IS AGAINST HIM BECAUSE OF THE HARD WORK NEEDED TO RAISE A CHILD AS WELL AS THE FAMILY’S FINANCIAL SITUATIONS. THEIR DAUGHTER EXPRESSES HOW LONELY IT FEELS TO BE PLAYING ON HER OWN. AMID THE FAMILY’S FRANK EXCHANGE OF WORDS, SOMEBODY SUDDENLY APPEARS AT THE TABLE. THIS PERSON IS THE SECOND CHILD, WHO SHOWED UP FROM THE FUTURE. AS HE STARTS TO SHARE HIS MEMORIES OF THE FAMILY’S FUTURE, A STREAM OF VISIONS SHOWING THE HAPPY FAMILY, WITH THE SISTER AND BROTHER GROWING UP, APPEAR INSIDE THEIR HOUSE. THE FAMILY IS TOUCHED BY THE VISIONS, AND DECIDES TO HAVE ONE MORE BABY