Cannes Lions

The fine art of travel

TRACK , Hamburg / AIRBERLIN / 2017

Film
Digital Proof JPG
Digital Proof JPG

Overview

Entries

Credits

Overview

Description

airberlin – the fine art of travel

The promotional film places the spotlight on the still relatively unknown premium service offered by airberlin. The idea – “There’s more to airberlin than meets the eye” – is conveyed using delightfully surprising visual effects.

airberlin’s route network, gourmet food, selection of fine wines and FullFlat seats – in addition to its warm, friendly and attentive service are all compellingly brought to life by the artist’s charming minimal illustrations that feature a clever use of negative space. The images establish a playful association between the artist’s captivatingly ambiguous imagery and airberlin’s wide range of products and services.

Similar Campaigns

6 items

This Is Where

TBWA\SINGAPORE

This Is Where

2018, SINGAPORE TOURISM BOARD

(opens in a new tab)