Cannes Lions

The Hunt of the Golden Blade Warrior

MULLENLOWE INDONESIA, Jakarta / NESTLE / 2016

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The Hunt of the Golden Blade Warrior / Pendekar Golok Emas taps on moments when people get stuck, caused by mental block. In this video, fictional – and rather fantastical – characters were created to illustrate the unpleasant experience, and how taking a little break helped them to keep going.

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