Eurobest

The Lift

NEW LAND, Copenhagen / BIANCO FOOTWEAR / 2019

Film

Overview

Entries

Credits

Overview

Execution

In a film without dialogue, the music leads the storytelling, and becomes the dialogue.

Before the film was finished, the composer started creating the music, with a main theme, and several side themes. This gave him flexibility so he could later adapt the music to the final length of the film. They wanted romantic strings as a change in the end of the film. From that, the composer got the idea of plucked strings in the beginning, as a strong contrast to that. The elevator music was also composed and mixed. All strings were eventually recorded live and put into the final version.

Similar Campaigns

12 items

Shortlisted Cannes Lions
Hoop on Mount Olympus

WIEDEN+KENNEDY AMSTERDAM, Amsterdam

Hoop on Mount Olympus

2020, NIKE

(opens in a new tab)