In Taiwan, many young people think that taking a part-time job at McDonald's isn't interesting because they think it will be a lot of repetitive work.

How can we change the perception that working at McDonald's isn’t interesting?

We used the daily tasks of a part-time job at McDonald’s to create The McMusicVideo for recruitment.

We collaborated with famous music artist Ayrs Chien to create a unique music video for McDonald's. We uploaded the music video to various social media platforms such as Facebook and YouTube, in addition, we also released the song on KKBOX, the largest online music platform in Greater China.