Cannes Lions

THE NEW BETTING 'WIN5'

DENTSU, Tokyo / THE JAPAN RACING ASSOCIATION / 2012

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These films are a product of a collaboration between the new betting company 'WIN5' and the newly released film 'Sutekina-Kanashibari'. Through a conversation between an actress and a director with a lack of funds, they say that betting is appealing, because you can possibly win up to 2bn yen.

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