This film is about the biggest, most groundbreaking promise a car manufacturer has ever made. Or, in the words of the CEO of Volvo:

“Our Vision is that by 2020, nobody should be seriously injured or killed in a new Volvo car.”

Impossible? No. We are almost there. The film takes on the strange ways of the car industry, and what really matters in life. Extra horsepower? We don´t think so.