Spikes Asia
HAKUHODO INTERNATIONAL INDONESIA, Jakarta / ENTROSTOP / 2024
Overview
Entries
Credits
Background
Indonesia is consider as country with lot of spicy foods, and every area in Indonesia have their own local spicy food. In the other hand, Indonesia is consider as a paradise country so there is lot of international tourists come everyday, so to enjoy Indonesia they have to live and eat like local.
No wonder diarrhea exist.
Then how to remind people through radio ad that Entrostop product is a solution to stop any diarrhea problem.
Execution
By using an audio format of mimicking the situation when you suffer diarrhea through capturing what's happening inside the mind and the gut that cannot wait any longer to hold.
Outcome
Through this campaign Entrostop can remind people through radio ad about the effectiveness of the product to solve diarrhea problem.