Eurobest
LUCKY GENERALS, London / YORKSHIRE TEA / 2021
Overview
Entries
Credits
Execution
The office tea round is something that traditionally brings people together, but how to continue the ritual and keep colleagues safe? Yorkshire Tea’s new tongue-in-cheek film focuses on one potential solution; a teapot that helps maintain a safe distance between pourer and recipient.
Initially, the spout is extra-useful in helping colleagues to maintain the correct distance; poking through a door to pour a brew from the hallway and holding party ring biscuits. But as the film progresses the shortcomings of the design are made clear: the extra-long spout becomes an extra-large hassle, almost hitting someone in the head and definitely not fitting in the dishwasher.
Underlining there is no substitute for maintaining a safe distance, particularly in shared areas, the ad ends with the VO: “Ok, this probably isn’t the answer, but please enjoy your proper brew safely when you’re back at work.”
Similar Campaigns
12 items