On The Times of India’s 2nd anniversary, the English Daily wished to celebrate Chennai and everything that makes it unique, connecting with the hearts of its proud people.

Every night as the sun goes down a million moons come out as Chennai is transformed into the city of serial lights. We worked with several serial light artists and their daily imagery and carried out nightly shoots across the Chennai, for ninety nights, capturing this unique visual language of the city. The work featured Frames from Four Nights of Pongal O Pongal, Nine Nights of Navarathri, Three nights of Deepavali, Thirty Nights of Karthikai, Thirty Nights of Ramzan at the Thousand lights mosque, several Nights of Feasts and Christmas at over a thousand Churches in Chennai.

The Times of India brought the night in the city of serial lights alive, with over 2,600+ unique serial light installations across the city, capturing the dance of the gods, the plays of politics and the frenzy of shopping.

The brand resonated with the pride of a million Chennaiites across the city, reinforcing its position as an intrinsic part of Chennai and its people.