Execution:

1. Send out a team of volunteers to create new locations around borders of protected forests and at places where resorts and attractions were built illegally with Foursquare.

Every new location uses the same name:

“This area is a part of the protected forest. Check-in and share this location if you see any trespass.”

2. Tourists, who visit resorts that were illegally built on protected forest ground, check-in and see our message.

3. Tourists can turn themselves into volunteers and share our message on their social media spaces and help promoting forest conservation.

30,000 square kilometers of forest area has been fenced off and the number keeps increasing daily because new volunteers are checking-in at all forest area around Thailand. So far, 350,534 Tourists turned themselves into volunteers and help spread our message to their friends by checking-in and sharing locations. That is 45% of tourists who visit resorts and hotels built illegally on protected forest in one year.

Imagine how great it would be if about 17,000,000 square kilometers of forests around the world could be protected this way while the money used to protect them could become 0.