We created a banner campaign with the support of Google’s new dynamic banner formats, which allow to change contents in real time.

Peugeot, one of the most important brand of the automotive sector, wants to launch on the market the new Peugeot 2008, a SUV meant to masters every weather condition thanks to the Grip Control technology.

We created a display campaign that use Google’s new dynamic banners, which allow to change contents in real time using the data of the weather forecast.

Banners provide the geolocated user with real-time weather data, becoming a real service.

Banners can surprise us, and be useful too.