Behind the wheel, small distractions while driving may cause an accident, with consequences not just for the driver but for everyone around him, that means: all of us.

TV spots Sunglasses/Song/joint

The most expensive song

A song entirely composed by.sound of real traffic accidents.

The most expensive Displays

Scanning the QR drove people to the website, and the price dropped on real time.

The most expensive app and song

The app you don’t want to download, but you do want to know.

Website

The objects were displayed on the website. The more visits, the lower the price.