We invited fans to send laser-written messages to outer space, trying to creatively persuade aliens to finally show their face in Lisbon.

For 4 days, we used an 8-story building as a canvas in one of the Lisbon´s widest sightseeing avenues to empower a live experience, featuring an innovative technology developed specifically for this outdoor stunt - also supported by a website, where fans from all over the country created their own personal messages and submited them. These messages were also laser-written on the building.

- More than 1.500 x-messages sent

- More than 4 million views

- More than 8 million reached

- ROI VALUE 281.237€