Cannes Lions
CPB, London / BALLANTINE'S / 2021
Overview
Entries
Credits
Execution
The film encourages people to live life the way they want to by staying true to who they are, reflecting the brand’s DNA of celebrating self-expression. The film conveys the brand’s point-of-view that when you free yourself of society's expectations, there's no wrong way to live. From expectations around working 9-to-5 to dancing a certain way. From how you dress to posting your life on social media. And even what you drink.
Similar Campaigns
12 items