Cannes Lions
BISCUIT FILMWORKS, Los Angeles / GE-DAKO / 2016
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A man is tilted backwards, walking through an office, telling us a story of Time Upon a Once. As he opens the door, he is suddenly plopped into "The Flintstones"and walks by Wilma with a cup of coffee. He exits Bedrock and walks across a hall into a lab with swirling trash and explains how people look at problems the "way same": always starting at the start and asking the same questions. Change your view with General Electric, where they believe that something as simple as trash can help pave the way to a new, brighter energy future. And maybe even talking lights...
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