Cannes Lions

Times Change, Power Doesn't.

GREY AFRICA, Johannesburg / DURACELL / 2017

Awards:

3 Gold Cannes Lions
MP3 Original Language
MP3 Original Language
MP3 Original Language
MP3 Original Language
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An ironic voice and sad piano take a nostalgic journey back to 2007, highlighting the ten-year duration of Duracell Quantum batteries in storage.

This charming and amusing look at past and current trends, events, politicians, celebrities and technology emphasise how much things change in ten years. But the one constant is a Duracell Quantum battery.

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