Cannes Lions

Tom Brady

BBDO NEW YORK, New York / FOOT LOCKER / 2017

Film
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In this spot for Foot Locker’s annual Week of Greatness, Tom Brady (arguably the greatest American football player ever) overhears a conversation between two guys who can’t figure out how the Week of Greatness keeps getting better year after year. Brady, sensitive to people questioning prolonged greatness following his recent “Deflate-gate” scandal, asks why greatness always has to be questioned.

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