Cannes Lions
EL HOTEL/JWT, Buenos Aires / CHANNEL 13 / 2006
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Maradona is like our own "God" so, to promote his new TV programme, we did a TVC that shows different situations of Diego in his football career doing a parallelism between some phrases of the Bible and our interpretation of what he did in the field. So, as you go to church every Sunday,you have to see the new TV programme - La noche del 10 - every Monday on Channel 13, our new religion too.
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