Cannes Lions
SAATCHI & SAATCHI COLOMBIA, Bogota / UN / 2012
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Campaign for UNHCR (The UN Refugee Agency) for thousands of women sexually abused in the Colombian armed conflict.These commercials have joined the 16 Days of Activism Against Gender Violence. November 25-December 10This spot is a real-life recreation. A man who belongs to a illegal armed group strikes and drags a woman of 26 years old. He threatens to kill her, rubs his penis on her face, rapes her and stabs her 17 times while his companions are present. She loses her consciousness and dies.
The case remains unsolved.
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