The commercial starts off with a young man about to step out of his apartment but couldn't find the other half of his pair of sneakers. He sets his eyes on a bright green coloured pair and decides to combine both in order to look different for a change.

He walks out, immediately drawing attention from different people who admire his uniqueness and desire to stand out too. He is unaware how much his style has caught on and is pleasantly surprised to know that others are tired of the usual and want to be proudly unique....just as he is.