DUFRESNE CORRIGAN SCARLETT, Paris / LABORATORY URGO / 2014
The film 'Urgo Blisters' is a part of a saga based on making a question in people's mind. Urgo asks a universal question (which is obvious for everybody) and gives a funny unexpected answer connected with a real regular health problem of the consumer. The scientist who represents Urgo has a clear and comprehensive approach to explaining the technology of the product and showing its efficiency. The film 'Models' puts forward the problem of blisters.
HUNTER PUBLIC RELATIONS, New York
2017, JOHNSON & JOHNSON