Cannes Lions

VALDA

OGILVY & MATHER, Milan / GLAXO SMITH-KLINE / 2007

Film
Film

Overview

Entries

Credits

Overview

Description

A boy is screaming: his arm is burning. He's running out of voice. Is he looking for water, an extinguisher? No, for a Valda balsamic sweet. He eats one and starts screaming again.

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