Cannes Lions

VAULT ENERGY DRINK

A SIMPLE THEORY, Palo Alto / COCA-COLA / 2008

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Created as an off-shoot of the main web site, the Vault 5000 highlights a mock auto race that only a Vault man could handle. The indy 500 - no problem. The Vault 5000 - now that's a man's race. Only Vault gives you what you need to go 5000 miles and then some - and this "Mocumentary website" proves it.

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