Cannes Lions

VERIZON WIRELESS

McCANN ERICKSON, New York / VERIZON / 2009

Film

Overview

Entries

Credits

Overview

Description

For years wireless users have complained about "dead zones" or "dead spots" where they always lose their wireless signal. People have known where their dead zones have been, and learned to dread them. We decided to capitalize on that ominous term, and elevate the drama of spotty coverage to something befitting a horror film.

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