Cannes Lions

VOLKSWAGEN FEATURES

ALMAPBBDO, Sao Paulo / VOLKSWAGEN / 2012

Film
Film
Film

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Overview

Description

We see a girl getting on top of a stool dangerously placed on the edge of a staircase. She is wearing socks and clumsily tries to change a light bulb taking the risk of falling down the stairs. 

Enters lettering:Be careful: she is also a driver. 
DRIVE EXTRA SAFERotating lettering enters with safety features:Distance control, Side Assist, Fatigue Detection, Front Assist, Emergency City Brake.Enters tagline: DAS AUTO

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