Cannes Lions

VOLKSWAGEN PHAETON V10 TDI

FREIHAFEN, Hamburg / VOLKSWAGEN / 2004

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Overview

Description

The world’s strongest diesel in series production deserves adequate visual interpretation: Its boundless power and formidable driving performance have their analogies in images of breakers and lightning; the Phaeton’s inner and outer elegance is reflected in the aloof beauty of gleaming rock formations.All in all, these are impressive images for an equally impressive machine.

Outcome

None yet; the campaign runs from December 2003 to May 2004.

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