The All-New Volvo V70 Volvo drivers like people along for the ride. So, for their Life Is Better Lived Together campaign, we emphasised Volvo’s ‘We’ brand credentials by creating four ‘slice of life’ films highlighting people - drivers, their family and friends - enjoying themselves in and around the V70, more than the car itself. While product features were seamlessly embedded into a clickable video interface. Visitors could experience each ‘togetherness’ scenario while bookmarking specific V70 information to view later. This held audience engagement while providing information specific to each visitor’s interest.