Cannes Lions
PARK PICTURES, New York / VOLVO / 2010
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Two Volvo C70 hard-top convertibles pull up next to each other at the same cafe - one with the top down, the other with the hard-top up. While their boyfriends are inside the coffee shop, the two women switch positions on their convertible roofs, clothes, and significant others. The spot highlights the dual personalities one can inhabit with the hard-top Volvo C70.
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