This interactive ad was created to extend the promotional offer featured in a humour-instilled television ad. The same television ad snack bar theme is used, but this time the action focuses on the trayliners typical of this kind of eatery, which overflow with local advertising. Puns, humour and interactivity are all used to drive Net users to the tools found on vw.ca where they’re invited to book a test drive at their nearest Quebec VW dealer’s.