Cannes Lions
HAKUHODO, Tokyo / VOLKSWAGEN / 2008
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Description
The TSI engine is highly innovative and it was awarded ' International Engine of the year 2006, 2007'. To make visitors feel that this engine is different from other engines, we created a unique interface. All the information – from users (amateurs and professionals), media and Volkswagen – are growing from the TSI engine and treated FLAT=NO SPECIAL HIERARCHY. They are growing naturally in all directions!!
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