Cannes Lions

WARNING

ANYEVER, Eschweiler / AUDI / 2013

Awards:

2 Shortlisted Cannes Lions
MP3 Original Language
MP3 Translation

Overview

Entries

Credits

Overview

Description

The security system "Pre Sense" from Audi helps to detect hazards before it is too late. We illustrated this complex feature with a warning that, in agreement with the radio station, is broadcast during the music sweep, directly before a real threat: the song 'Looking for Freedom' by David Hasselhoff.

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