Cannes Lions

WASHING-UP LIQUID

J WALTER THOMPSON CHILENA, Santiago / UNILEVER / 2004

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Film

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Description

A lady goes into the supermarket and buys a quix. She checks the price with the code bar and has to pass it several times on the machine to believe the price. It is so low, it's unbelievable. Quix promotion 1.5 Litres.

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